Manhattan Comfort

ABOUT manhattan comfort

National wholesale furniture company Manhattan Comfort take pride in a collection that’s not just beautiful, but is also supremely practical. Many of their hard-wearing pieces have commercial-grade durability – making their pieces ideal for both residential and high-traffic hospitality environments. Motif refreshed their brand identity, retaining brand equity while preparing it for a new decade.

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supportive

A brand with a large portfolio of furniture designs and styles needs a visual identity minimal enough to not outshine the photography that will dominate the scene – while still offering brand strength. The soft colors, minimal lines and supermodern layout system are memorable.

Brutalist but soft

We wanted to embrace brutalism with a gentle twist—bold structures and raw textures softened by muted tones and generous white space. It’s a confident aesthetic that feels grounded but also very calm and trustworthy.

SERVICES

Brand Development
Brand Messaging
Sub Brand Development
Print Advertisement
Packaging
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